Monday, November 10, 2008

Heart of Brooklyn Introduces Free Shuttle to Cultural Destination


November 10, 2008

Ellen Salpeter
Amy Atticks
(718) 638-7700

New FREE Cultural Connection to Brooklyn: Heart of Brooklyn Introduces Free Shuttle to Cultural Destination

Brooklyn, NY--Heart of Brooklyn is pleased to introduce The HOB Connection, a new FREE shuttle bringing cultural enthusiasts to central Brooklyn's world-renowned institutions: Brooklyn Botanic Garden, Brooklyn Children's Museum, Brooklyn Museum, Brooklyn Public Library, Prospect Park and Prospect Park Zoo.
The HOB Connection includes three programs: Target First Saturdays Shuttle, Saturday Scene, and Museum Mile to Brooklyn Style. All programs are FREE hop-on, hop-off rides featuring tour guides, coupon books offering discounts and special values at Brooklyn restaurants and shops, and maps and brochures from Brooklyn cultural attractions.
Museum Mile to Brooklyn Style picks up passengers each Sunday outside the Metropolitan Museum of Art (at 10am, 1pm and 3:45pm), and on 42nd Street at Bryant Park (at 10:15am, 1:15pm, and 4pm). It then makes its way to central Brooklyn’s cultural destination, stopping at the main entrances of each of Heart of Brooklyn's member institutions.
Saturday Scene provides free transportation to the cultural destination from select neighborhoods in Brooklyn on Saturdays, running continuous loops between 10am-6pm from Bay Ridge (second Saturdays), Red Hook (third Saturdays), and Williamsburg (fourth Saturdays).
Target First Saturdays Shuttle carries riders on the first Saturday of each month from 5-10pm between FREE Target First Saturdays at Brooklyn Museum and places to eat, drink and shop in surrounding neighborhoods.
For more information on these programs, and for an up-to-date list of routes and times, visit The HOB Connection webpage or call (718) 638-7700, x22.

Heart of Brooklyn (HOB) is a partnership of the leading cultural institutions located near Grand Army Plaza in central Brooklyn: Brooklyn Botanic Garden, Brooklyn Children’s Museum, Brooklyn Museum, Brooklyn Public Library, Prospect Park, and Prospect Park Zoo. Heart of Brooklyn encourages tourism and learning by making its world-class collections and historic treasures more visible and accessible. As an integral part of Brooklyn’s renaissance, Heart of Brooklyn is committed to strengthening the future of its neighborhoods.

The HOB Connection is a new initiative funded by the Deutsche Bank Americas Foundation, The Arts & Business Council of New York, New York State Council on the Arts, and New York City Department of Small Business Services to serve Brooklyn residents, merchants, tourists and visitors and to showcase some of the borough’s unique, authentic neighborhoods and cultural treasures.

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